Lina Obregón

Design consultant
Born in Colombia and based in Milan, Lina Obregón graduated in Industrial Design, Master in
Bionics and Design at the IED research center with a background in strategic design and product
Product design consultant for various companies such as Paola Lenti, MDF Italia, Serralunga,
DesignMesa, Tognana porcellane, Deborah Group, Porcelanosa, and others.
For Paola Lenti he designed Telar, a collection of outdoor seating and winner of the RED DOT
AWARD 2020 BEST OF THE BEST and of the Honorable Mention at the NYCxDESIGN
AWARDS 2020.
She is part of the MATERIAVERA interdisciplinary group, developing projects that involve the
use of environmentally friendly materials. She is a member of EVENTIURBANI_ Milano,
creating targeted bilateral business strategies between Italy and Colombia in the fields of
architecture, design and art.
A vast experience of collaborations with various design studios in Milan (including TotalTool,
Fragile, FocusDesign, Studio Villa, mainly following projects in the field of strategic design and
product design, many of which have won important national and international prizes and
awards ) is the basis from which his activity as a consultant starts, with a personal approach
guided by curiosity and experimentation and aimed at integrating with the DNA of the
companies she collaborates with.
Active in the academic and research fields, she was the founder and director of the bionics
research group of the Pontifical Bolivarian University, a lecturer invited to several international
workshops in Colombia. Other experiences include teaching at the European Institute of Design
in Milan and as a tutor at the Domus Academy (Master in Business design) and at the Milan